PROMARK ACTIVEGRIP : HANDLE IT
Promark ActiveGrip drumsticks feature a heat-activated grip technology that adjusts to the temperature of a player's body to give them a personalized grip. To introduce this new technology, we created a series of print ads, social posts, and branded content showcasing the sticks' main benefits being put to the test.
Print Ads
Film
Microsite (Launch)
︎︎︎ PROJECT INDEX
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