BRAND CAMPAIGN
Each of Evans’ products solves a specific tonal ‘problem’ that other brands don’t. We imbue each of our products with a technology that sets everything we make far ahead of our competition. UV1 changed what drummers could expect in terms of durability and range, the EMAD system freed them from raiding the linen closet for extra pillows, and Level 360 gave equal tonal access to owners of every type of shell.
In a very real sense, Evans isn’t just a drumhead maker; Evans Is a technology brand that makes drumheads.
In 2019, alongside the launch of a totally revamped brand look and total packaging redesign, Evans launched its most ambitious marketing campaign to date, bringing to life it’s key value proposition that Evans Drumheads are “The Most Technologically Advanced Drumheads On Earth.”
Evans Drumheads: E.V.A.N.
Each of Evans’ products solves a specific tonal ‘problem’ that other brands don’t. We imbue each of our products with a technology that sets everything we make far ahead of our competition. UV1 changed what drummers could expect in terms of durability and range, the EMAD system freed them from raiding the linen closet for extra pillows, and Level 360 gave equal tonal access to owners of every type of shell.
In a very real sense, Evans isn’t just a drumhead maker; Evans Is a technology brand that makes drumheads.
In 2019, alongside the launch of a totally revamped brand look and total packaging redesign, Evans launched its most ambitious marketing campaign to date, bringing to life it’s key value proposition that Evans Drumheads are “The Most Technologically Advanced Drumheads On Earth.”